Craft coffee shops have been exploding over the last few years, each one of them as confusing as the next.
Even though I prefer choosing craft, local, and most times more expensive; this ad nailed it! Well done McDonald's.
Craft coffee shops do have a tendency to be way confusing, and a little pretentious sometimes.
Hopefully, the coffee shops don't get too offended and can have a good laugh, like my favorite coffee shop in the world, Arrow Coffee! Sadly back in my home state of Kansas. 😔